7 Reasons J.C. Penney's Social Media Team Is Probably On The Verge Of A Nervous Breakdown

BuzzFeed - After J.C. Penney alienated customers and lost $4.3 billion in sales last year, its social media team has been faced with trying to appease a virtual mob day after day. Someone please buy the J.C. Penney social media team a drink — they desperately need it. The retailer's small group of employees monitoring its social media mentions has been having a rough go of it over the last year. Just yesterday, for instance, the team was fending off accusations that a J.C. Penney billboard of a Michael Graves tea kettle from its new home collection looked like Adolf Hitler.After alienating...